Log in


CATO Commemorates 25 Years of Industry Leadership and Innovation

Tue, May 07, 2024 12:00 PM | Anonymous member (Administrator)

The Council of Australian Tour Operators (CATO) is excited to announce its upcoming 25th Anniversary Dinner. This prestigious event for members will be held at the iconic Sydney Hilton Hotel on Thursday, 20th June, following the 2024 Annual General Meeting (AGM). The celebratory dinner will honour CATO's enduring commitment and dynamic leadership in the Australian land supply sector.

Since its foundation in 1999, CATO has been a cornerstone of innovation and ethical practices within the land-supply sector of the Australian travel industry. For 25 years, CATO has diligently worked to elevate industry standards, foster innovation, and advocate for sustainable tourism practices.

The Anniversary Dinner will not only commemorate CATO's historic milestones but will also provide an invaluable opportunity for members to network and reflect on numerous significant achievements. These include robust support for members during the challenging times of the COVID-19 pandemic, which remains ongoing as the industry continues to rebuild.

A highlight of recent initiatives is the introduction of the enhanced CATO Accreditation Program. This program now includes an annual financial health check conducted independently by a CATO-appointed external accounting firm, ensuring the ongoing financial resilience of member organisations.

Addressing the industry’s skills shortage, CATO has also launched the CATO Touring Academy. This pioneering initiative is designed to enhance the skill sets of retail travel agents and individuals new to the sector, fostering a well-equipped workforce ready to meet future challenges.

“We are thrilled to mark this significant milestone in CATO’s history. This event is a celebration of the dedication and collaborative spirit of our members, whose steadfast commitment has driven CATO to new heights over the past 25 years.”said Brett Jardine, CATO Managing Director.

The evening will also recognise Peter Baily, founder and Life Member of CATO, and will be complemented by gourmet cuisine and an atmosphere of camaraderie and celebration, reflecting the spirit and achievements of CATO over the past quarter-century.

Powered by Wild Apricot Membership Software